lama tak bersua, ada banyak cerita tentang masa indah diantara duka yang kembali bisa diceritakan….
1.Articulate your dream. How can you achieve it if you don’t know what it is? Be very specific. If you hate your job and you want to change jobs, do some serious soul searching and figure out what your dream job would look like. Where would you be? What would your office look like? Who would you work with? What would you do? What would you wear to work? How often would you be working? What would you eat for lunch? Be as detailed as you possibly can. You’ll be surprised how much you’ll learn just by asking yourself these questions. Write down your answers, so you can reference them later.
2.Answer this one question: “What would you do if you took fear out of the equation?” My husband once asked me that, and I tell you, it changed my life. It helped me bypass all the bullshit so I could whittle decisions down to their essence. What I realized was that I was not living my dream because I was desperately afraid- of financial ruin, of failure, of letting people down, of regret, even of success. Asking this question helped me separate the fear from the dream, and in doing so, I realized that I really wanted to move forward, in spite of the fear. The question helped me identify the fears and determine whether they deserved as much power as I was giving them. That way, I could address the fears separately. Do I still worry about those fears? You betcha. Sometimes I have those dark nights of the soul at 3am when I’m overcome with them. But do I let them rule my choices anymore? Nope. Continue reading →
Ada 13 prinsip inspiratif yang bisa dipakai dan diperhatikan oleh pemasar di sepanjang tahun 2013. Ketigabelas prinsip ini tidak lepas dari konsep pemasaran kontemporer New Wave Marketing dan prinsip-prinsip dari pemasaran masa depan Marketing 3.0, marketing berbasis Human Spirit.
Pertama, Be Always CONNECTED with your Landscape. Pada saat ini, Chaos is the New Normal. Karena itu adalah suatu kemutlakan untuk selalu ter-connect pada Customer, Competitor, dan Change tanpa putus. Marketer perlu terhubung selalu dengan Customer agar bisa memahami apa yang senantiasa menjadi kebutuhannya yang berubah. Termasuk memahami perilakunya. Terhubung dengan perubahan agar senantiasa siap menghadapi perubahan-perubahan di pasar. Terhubung dengan apa saja yang dilakukan kompetitor. Continue reading →